Catalyst believes great marketing should be engaging, fun, and effective all at the same time.
Here are just a few of the client projects that were a pleasure to work on and gave the client exactly what they were looking for.
INNOVATIVE CONTENT: GETzone - meet the “new” Ruger Marlin 336 classic interview video
From ideation to final production, Catalyst created a video interview of Ruger/Marlin's Eric Lundgren to ask customers some of the tough questions about the new lever actions, including why they are scarce and cost so much.
The effectiveness of this video was possible through understanding the market, knowing the client's content needs, and leveraging best SEO practices to make it stick.
This video has been one of their YouTube channel's most popular videos, hitting well above the channel's subscription numbers.
STANDOUT PR: 1791 Outdoor Lifestyle Group - An anolog way to stand out in a digital world, a 1791 Gunleather notebook
When the client makes awesomely good leather products, you have them make an awesomely good leather notebook cover loaded with a Field Notes notebook and a Blackwing 602 pencil.
Not only did this leverage the client's product expertise, it also let the media know they care about and appreciate them.
DIFFERENTIATED DIGITAL ADS: tnw firearms - digital ads work. Digital ads that stand out work better. Synchronized ads for the aero survival rifle
Catalyst proposed this synchronized ad with a media vendor who was happy to help create and run this standout ad unit.
It turned in above-average stats for CTR. Synchronizing the movement of the Aero Survival Rifle shooting so the case ejected and went flying across the right rail, got the attention the rifle deserved, and drove traffic to the site.